Name/項目名稱

金地至尚GOGO MALL營銷中心設(shè)計

Gemdale · Cosmo Sales Center

Client/項目管理

金地集團華東區(qū)域公司

Gemdale Corporation (East China Region)

Location/項目地點

Nantong, China-中國南通

Area/項目麵積

1,200sqm

Completion Time/項目時間

2022

Studio/設(shè)計機構(gòu)

TOMO DESIGN-東木築造

TO ACC

Interior Design/主持設(shè)計

Uno Chan陳賢棟

Xiao Fei肖菲

Cooperative Design/設(shè)計團隊

Daniel劉昊、Reed林泓憬、Bao Fu符寶、Ice餘冰、Calum王康企

Decoration Design/配飾設(shè)計

Tin田雨鑫、Maple Zhang張雅雯、Ho Ching何婧、Amber王淇

Photography /項目攝影

Kevin秋信

Technical support/技術(shù)支持

G.art Lighting Design (Shenzhen)

光宴盛品燈光設(shè)計（深圳）

Main Material/主要材料

Textured coating-肌理漆

Aluminium plate-鋁闆

Glass brick-玻璃磚

Marble-雲(yún)山石材

Wooden floor-木地闆

Stainless steel-不鏽鋼

每個時代都有自己的ICON，

他們領(lǐng)銜於時代的最前沿，

追尋著最有態(tài)度的時代精神。

金地，從時代前沿的理解出發(fā)，

以全新·至尚係列，

重新定義新世代都市菁英，

GOGO MALL奢享精緻生活。

Icons at every age,

play a role of leading the way,

while also pursuing the spirits of the times.

Gemdale,

based on its understanding of the era,

develops a brand new property series COSMO,

which redefines the luxury, exquisite lifestyle of the new generation of urban elites through GOGO MALL.

悠然閒散卻不失大都會風(fēng)範(fàn)，不拘一格的新都市生活務(wù)實卻又精緻。關(guān)於品質(zhì)奢享的都市生活，探索我們腳下的土地，如何影響我們，這至關(guān)重要。因此我們希望能借由COSOMO新係列傳遞這份強烈的情感，營銷中心設(shè)計以“遊艇”意象與浪潮屬性構(gòu)建高雅且暗扣主題的商業(yè)氛圍，嵌入都市精品體驗館般的高奢品質(zhì)，讓城市的繁華景象踏浪而來，乘浪而現(xiàn)。追尋著時間的索引，感知現(xiàn)代都市的精妙演繹。

New urban life here is leisurely, uninhibited, rich and exquisite. Before creating a quality, luxury urban life, exploring how the local context affects us is of great significance. In light of it, TOMO DESIGN hopes to continue this strong emotional link by conceiving GOGO MALL, an upscale, exquisite and quality experiential sales center awash with an elegant commercial atmosphere and closely related to the imageries of “yacht” and “waves”, subtly interpreting the prosperous scenes of the modern city in chronological order. 

主立麵玻璃磚材料的運用，營銷中心設(shè)計以商業(yè)藝術(shù)化的視覺呈現(xiàn)，可調(diào)節(jié)發(fā)光燈箱作為吸睛點的同時，彰顯著“COSMO LIFE”的理念內(nèi)核，讓時尚成為一種可感知的具象體塊。大型藝術(shù)裝置“都市錶情”，以標(biāo)誌性的笑臉裝置作為商業(yè)氛圍的呈現(xiàn)，營銷中心設(shè)計帶來強烈且有記憶點的視野沖擊，同時傳達(dá)著積極樂觀的生活態(tài)度：城市需要陽光快樂與積極的態(tài)度！

The wall at the entrance, made of glass bricks, is presented in a commercial and artistic manner, with adjustable luminous box attracting visual attention. It highlights the core of the concept “COSMO LIFE”, turning fashion into a tangible block. The large art installation “Urban Expression” characterized by iconic smiley faces complements the commercial ambience of the space, brings a strong and memorable visual effect, and expresses a positive and optimistic attitude towards life. The city is exactly in need of happiness as well as a positive attitude.

弧形元素貫穿的前臺區(qū)域，溫和卻不失質(zhì)感的仿金屬弧形背闆，營銷中心設(shè)計賦予空間體量上的雕塑感，呈現(xiàn)獨特的美學(xué)邏輯。延續(xù)弧形語匯的花藝裝置是質(zhì)感金屬與雅緻花藝的巧妙組合，進一步昭示著空間的高貴感，以細(xì)節(jié)闡釋高奢風(fēng)範(fàn)。

Arc-shaped elements permeate the reception desk. The gentle, textured metal-like arc-shaped background panel gives the space a sense of sculpture, whilst showing a unique aesthetic logic. The floral installation above, composed of textured metal and elegant floral art and continuing arc-shaped expressions, further reveals the noble touch of the space and interprets a luxury style through details.

萬裏長江從這裏奔騰入海，浩瀚的大海又在這裏與大江擁抱，無際無涯。獨特的南通文化生成於獨特的自然環(huán)境中，無不被長江的奔騰不息、不可阻擋和大海的包容萬物、氣勢磅礴所傾倒。沙盤區(qū)域的打造，營銷中心設(shè)計是設(shè)計師對於南通在地性的思考，仿若從黃金海岸踏浪而來的沙盤，以虛實結(jié)合以形體現(xiàn)其臨海屬性。

The distinctive culture of Nantong is derived from the unique natural environment, where the unstoppable Yangtze River flows into the sea and in turn the vast, inclusive and magnificent ocean embraces the river. Drawing inspiration from Nantong’s local context, TOMO DESIGN creates a property models area with the features of beach and waves. The form that combines virtuality and reality reflects Nantong’s coastal location.