邂逅·梵誓ONESWEAR長(zhǎng)沙大悅城珠寶店設(shè)計(jì)

▼藝術(shù)裝置“邂逅”：細(xì)節(jié)材質(zhì)與場(chǎng)景表達(dá), Art installation: ” Romantic Encounter”: material detail and scenario building

空間解讀,Space Analysis

大悅城是位于長(zhǎng)沙市北辰三角洲的新建商場(chǎng)。作為與商場(chǎng)整體同時(shí)裝修并營(yíng)業(yè)的門(mén)店，梵誓并沒(méi)有從裝飾風(fēng)格上刻意迎合商場(chǎng)環(huán)境，而是通過(guò)空間與裝置的設(shè)計(jì)語(yǔ)言進(jìn)行品牌的自我表達(dá)，這與商場(chǎng)鼓勵(lì)的顛覆傳統(tǒng)的開(kāi)放自由精神相得益彰。

長(zhǎng)沙珠寶店設(shè)計(jì)梳理了原有的空間條件后，我們將短墻延長(zhǎng)后圍合出儲(chǔ)藏空間，方柱與短墻連成一片作為櫥窗面，而雙側(cè)開(kāi)口夾角的兩個(gè)柱子連成一個(gè)整體，配合室內(nèi)的弧線墻體將兩面的主次入口打造成向內(nèi)傾斜的造型，既化解了柱子數(shù)量多和距離過(guò)近的劣勢(shì)，也自然的將人流引入店內(nèi)，將光線引入“深海”。

Joy City is a new shopping mall located in Beichen Delta of Changsha. The store was decorated andopened at the same time with the whole mall. ONESWEAR does not cater to the decoration styleof the mall, but expresses itself through the design language of space and installation. This is in harmony with the open and free spiritof the untraditional Joy City.

After considered the original space condition, we extend the short wallto close a space for the storage, and use the space between square column and short wall as a show window.The twopillars in the angle between twoside entrances become a whole wall and create a concave shape of primary and secondary entrance with indoor curved wall. This not only solve the pillar number and distance problems but also naturallyintroduce guests into the store and bring light into the "deep sea".

▼長(zhǎng)沙珠寶店設(shè)計(jì)入口墻面化解柱子位置的尷尬，并打造雙入口, The design of the entrance wall solves the awkward position of the columns and creates two entrances

▼主入口與造型墻, The main entrance and the new wall

▼空間中心的藝術(shù)裝置, The art installation in the center of the space

新墻的內(nèi)部空間則由于店面雙面開(kāi)口的屬性變成獨(dú)特的雙面櫥窗展柜，長(zhǎng)沙珠寶店設(shè)計(jì)不同于墻面材質(zhì)的泡沫鋁，使得兩面各自突出的窗口像從海底探出的潛望鏡，展示著神秘而閃亮的首飾。

The inside space of the new wall is transformed into a unique two-sided show window due to the two entrances of the store. The window protrudes like periscope from undersea on the double side of the new wall with aluminum foam that displaying mysterious and shiny jewelry.

▼雙面“潛望鏡”櫥窗-主入口, Two-sided periscope-like show window-primary entrance

▼雙面“潛望鏡”櫥窗-次入口立面, Two-sided periscope-like show window-secondary entrance

方柱左側(cè)的櫥窗空間配合主題深海的質(zhì)感設(shè)計(jì)成門(mén)洞的造型，兩個(gè)異型櫥窗展柜鑲嵌其中。長(zhǎng)沙珠寶店設(shè)計(jì)背面自然的形成了一個(gè)半圍合的相對(duì)私密空間，適合設(shè)立接待桌,與客人在此處進(jìn)行溝通。

The show window space on the left side of the big square column is designed into cave-like shape with two special-shaped showcases into it which match the theme of the deep sea. The back space of the wall naturally forms a semi-enclosed private space which communicate with guests here with reception tables.

▼“海底洞窟探秘”櫥窗, “Undersea cave exploration” showcase

▼半圍合私密接待空間, Semi-enclosed private reception space

夯土漆的肌理質(zhì)感自然，宛若珊瑚、礁石的粗糙表面，模擬海底的環(huán)境，長(zhǎng)沙珠寶店設(shè)計(jì)打造富有沉浸感的空間氛圍；主入口的立式展柜是異軍突起的礁石，而弧形墻面上錯(cuò)落嵌入的一個(gè)個(gè)墻面展柜，則是打開(kāi)心腹的蚌殼，展示著深海寶藏。每一顆鉆石都是獨(dú)一無(wú)二的“海洋之心”，是落入深海的星星，在探照燈下閃爍著誘人的光芒，等待有緣人將它們寫(xiě)入自己的故事。

The texture of rammed earth paint is natural, just like the rough surface of coral and reef. It simulates the undersea environment and creates an immersive space atmosphere. The vertical showcase of the main entrance is a sudden rise of the reef. Scattered showcases in the curved wall like the shell with open belly that showing the deep sea treasure. Each diamond is unique "the heart of the ocean". They are the stars that fall into the deep sea, flickering seductive glow under the searchlight, and waiting for the predestined couple to put them into their love story.

▼弧形墻面上的展柜與“寶藏”, showcases and “treasure” in the curved wall