「常虹」坐落于青年文化破壁+優(yōu)質(zhì)內(nèi)容出圈且自帶“流量”入場的后海匯,鐵板料理設計對“青年文化”的孵化與運營,可以稱得上是商業(yè)地產(chǎn)界的一個典型案例,在當下深圳市場相對獨特。中芯的土地需要中芯的商業(yè)綜合體,中芯生活是對于城市中心資源的占有,在這樣的區(qū)位下,后海片區(qū)所吸引的都是具有代表性的高質(zhì)量年輕新中產(chǎn)??罩猩虡I(yè)連廊連片在后海這樣一個面向灣區(qū)經(jīng)濟的前沿陣地,聚焦總部企業(yè)創(chuàng)新型技術產(chǎn)業(yè),身處其中的客群必然也更具創(chuàng)造性與前瞻視野?!赋:纭菇Y合Mall的商業(yè)形態(tài),將商業(yè)餐飲空間擴維,融合“網(wǎng)紅經(jīng)濟、夜經(jīng)濟、體驗經(jīng)濟、社群經(jīng)濟”,打造了四大主題商業(yè)運營全案策劃貫連?!赋:纭箖叭灰呀?jīng)成為后海匯的又一張潛力性商業(yè)餐飲名片,以神秘場域的醞釀在整個商場業(yè)態(tài)鏈條中破壁。
EVER BOOM is situated in Houhai Harbour, a youth-oriented mall characterized by a youth culture that breaks down barriers with high-quality content to stand out to attract young customers. The incubation and operation of the “youth culture” of Houhai Harbour is exemplary in the commercial property field, making itan uniquecomplex in Shenzhen.It’s located in Houhai District, a new CBD in the Greater Bay Area thatneeds top commercial complexes tofoster a high-quality lifestyleby the use of favorable urban center resources, toserve young elite customers and the new middle class. As an economic hub in the Greater Bay Area that agglomerates innovative technology enterprises, HouhaiDistrict is planned with a network of commercial corridors to serve creative and forward-looking customer groups. Based on the commercial form ofthe mall, EVER BOOM integrates the internet celebrity economy, night economy, experience economy, and community economy toshape itsbusiness operations. With its unique atmosphere, EVER BOOM has become an iconic cateringdestination at Houhai Harbour, standing out in the entire shopping mall.
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